
FIREFLY VACATIONS
What We Do
We help homeowners maximize their returns through
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Customized and ALWAYS improving marketing
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Protecting your investment
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100% reimbursed and replacement for any damaged property
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Monthly payments

Shanna Thompson-Ecton
Co-Founder
Shanna Thompson graduated from the University of the South in Sewanee, Tennessee. Her career began in sales and sales leadership and continues today. She has spent the last 21 years working for a large telecommunications company and is currently an Associate Director of Large Enterprise Sales. Throughout her career, she has specialized in improving under performing modules within both consumer and business sales groups. She has spent the last three years managing a portfolio of large enterprise clients worth more than $50 million in revenue.
She is not only focused on her corporate career, but is also setting the strategic direction for Firefly Vacations. Having always been interested in real estate investing, she has studied the middle TN and surrounding markets for years. Recently, she and Cheryl created a rental space on their own property and bought and sold a second property. They created Firefly Vacations after realizing a huge gap in owner satisfaction and annual revenue for property owners being mismanaged, and joined a short-term rental mastermind group and with a large network of successful short-term rental owners, managers, and cohosts.
Fun fact about Shanna: one of her hobbies is animal training and she has successfully started 4 of her own horses under saddle.

About Us
Cheryl Thompson-Ecton
Co-Founder
Cheryl holds a degree in journalism and marketing, allowing her to acheive her ultimate dream of moving to Nashville to work in the music industry.
She worked for DreamWorks Records and Great American Country, where she earned the coveted title of television producer. Working in the industry for 15 years, she gained credibility working with many country music artists along the way. Excelling not only in production, but also in managing the high expectations of country music artists and television hosts.
Cheryl is now the Co-founder and Chief Operations Officer at Firefly Vacations, where her attention to detail and production experience lend itself well to creating a stellar guest and owner experience. She understands how to meet the demands of a real estate investor expecting high returns, while simultaneously creating a fabulous experience for vacationing guests.
Fun fact about Cheryl: She went after and scored an interview with Wynonna Judd for a college class, even when her professor thought it was impossible.

Why We're Different
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Just throwing it up on Airbnb
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You are 1 of 1000 rentals. No personal touch
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Lackluster marketing
WRONG WAY
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New-age marketing and Dynamic Pricing
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Proactive and consistent Cleaning Standards
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1st page of Airbnb and VRBO
RIGHT WAY
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Who we serve
We serve Vacation Homeowners looking to optimize their revenue and management experience.